19
MAR
How to sell CDW to Hesitant Customers
How to Sell CDW to Jack (the Risk Taker)– Emphasize the “Standard Procedure” – Jack may be thinking that if he damages the vehicle, he’ll get away before anyone notices. Jack is a BlackJack type of guy after all! Jack is thinking that chances are in his favor can rush out before anyone notices, either by creating “cover” […]




